CENTURY 21 Selects VHT ImageWorks Digital Marketing Platform
Today, we released an announcement that Century 21 Real Estate LLC, the franchisor of the world’s largest real estate organization, has selected and launched our ImageWorks platform to boost online visibility, drive homebuyers to its website and increase sales conversion.
VHT ImageWorks is a comprehensive and automated digital marketing platform used by industry-leading brokerages to drive buyers directly from search engines to their sites and engage them with visually alluring listings.
Within a few weeks after launching VHT ImageWorks, CENTURY 21 achieved the following results:
- An increase of more than 200,000 incremental visitors from search engines to century21.com, compared to June 2010. During the same period, real estate search traffic dropped 5 percent nationally, according to Google Insights.
- A 45 percent jump in the volume of keywords and search terms associated with century21.com.