Visualizing the Marketing Funnel
Rand Fishkin is the CEO and co-founder of the web’s most vibrant SEO community, SEOmoz, and host of the popular instructional video series, Whiteboard Fridays. Last Friday, Fishkin took a deeper look at the inbound marketing funnel and the importance of analyzing your website’s traffic.
So what is his key? Segmenting not just the content that is driving people to your site, but also the content that is driving people early on in your funnel and later on in your funnel.
Very informative and very interesting!