Sexy real estate agents can tempt a much higher price, says a new study
The study, which goes by the impressively long title – “Broker Beauty and Boon: A Study of Physical Attractiveness and its Effects on Real Estate Brokers’ Income and Productivity” – found that real estate agents who are considered ‘physically attractive’ tend to sell homes at much higher prices than ‘less attractive’ agents do, on both the selling and the listing side. Researchers noted that ‘good looks’ seem to be twice as effective on the listing side when compared to the selling side.
